How secure websites benefit ticket sales

Posted on Thu 11 May 2017 at 9.22AM
Categories: General Discussion

man buying online using his card


Many people are, understandably, cautious about buying online. In this increasingly digital world, customers are becoming accustomed to looking for the little green padlock or HTTPS in the address bar to determine the security of a website.


Customers want reassurance that the site they're buying from is one they can trust. TicketSource uses the latest extended validation security (EV SSL) certificate, ensuring tickets are sold in a safe and secure environment.


Our extended validation SSL means that a green address bar and padlock icon is displayed along with the 'https://' prefix, so potential customers can be assured that they are buying from a secure site.


As of April 2017, half of page one Google results are now HTTPS. By using a ticketing site like TicketSource, your event listings will appear higher in search rankings and you'll be likely to benefit from more sales as your events are easier for people to find.



screenshot of the secure green padlock on the TicketSource website


What is HTTPS?


HTTPS protects the security and confidentiality of data between a customer's computer and the website they are accessing. Customers, quite rightly, expect to be protected whilst browsing online. 


Their data is protected by layered protocol, to keep it secure so that as someone browses a website, their connection across pages is kept private to avoid 'man-in-the-middle attacks' that can intercept their activity or steal identity information.


By using TicketSource you can rest assured that your customers' transactions are secure, as your listings page, like our website, will also have the HTTPS security validation.




Free Event Organiser Newsletter

Get free professional advice and information regarding event organising sent straight to your inbox.

You may opt-out of future TicketSource emails at any time using the unsubscribe link within the email. Read our Privacy Policy here.

Popular Posts

Q&A with Alex Adams, Managing Director of the Royal Hippodrome Theatre, Eastbourne

From Charlie Chaplin and Vesta Tilley to Peter Andre and Strictly’s Giovanni Pernice, the Royal Hippodrome Theatre has been...

Christmas Event Report 2018

Download Report Gain actionable insight on how to improve the ticketing of your Christmas events with our first annual Christmas Event...

How Brio Leisure Have Harnessed The Power of TicketSource

Brio Leisure manage sports facilities and performance venues across Cheshire, offering a wide range of recreational activities. We spoke to...

How to Successfully Market an Event: 10 Point Checklist

Head of Marketing at TicketSource, Terry Rosoman, lists the ten-point checklist he follows to ensure a successfully marketed event.So...

Categories
Case Study (10)
Features (63)
News (22)
Tips (35)
Updates (15)